By Elinor Cohen, Search Engine Optimization Expert All your marketing efforts should start with knowing your ideal clients. No exceptions. It does not matter what you want to bring into the world, how you are going to share it, or any other factors. Understanding your...
By Joanna Mitchell, Health Business Consultant and Founder of The Healthy VA Whether you’re on Facebook, Instagram, Pinterest, LinkedIn or Twitter, social media is an area of your business you must keep consistent in order to attract and directly engage with your...
By Kelly Elizabeth Scott, Leadership & Wellness Coach Roughly 62% percent of my current clients found me through Instagram. And so, I’ve learned quickly that Instagram is a great platform for connecting with my target audience and building the like, know, and...
By Elinor Cohen, Search Engine Optimization Expert I love my esthetician. Love. She has amazing hands and is super experienced in her domain. I go to her once a month to get a facial, and I will forever be a loyal client. However, I actually first sought her services...
By Caria Watt, Copywriter, Editor and Coach Ever heard the saying “You are what you eat?” Well it’s true! But most importantly, you are the words you write. Did you know that words often reveal (inadvertently) what you are feeling? The emotion comes through the ‘tone...
by Julia Street, Marketing Strategist and Founder of Default to Action Ok – this is big. $107 billion dollars. That’s right. $107 billion dollars. No, we’re not talking about the Harry Potter Franchise. Or weight loss supplements. We’re talking about online...