By Caria Watt, Copywriter for Websites & Digital Marketing Creativity is talked about, coveted and mocked. Ask a dozen writers how they tap into their creativity and the chances are you’ll hear very different answers. That’s because creativity doesn’t...
By Caria Watt, Copywriter for Websites & Digital Marketing In the previous post Writing Detox: 5 Detox Recipes to Better Copy we understood that writing is not a natural gift. You have to learn to write well. For many they leave it to the professionals such as a...
By Caria Watt, Copywriter for Websites & Digital Marketing ‘Good writing is not a natural gift. You have to learn to write well.’ ~ David Ogilvy, The Father of Advertising Writing copy isn’t simple. And for some, it’s almost as difficult as dieting. Let’s...
By Serena Carcasole, Founder and President of Virtual Business Solutions On Demand For those of us who have dedicated our lives to helping and serving others through health and wellness, the daily grind of running a business can be overwhelming. The investment in...
By Kelly Elizabeth Scott, Leadership & Wellness Coach Roughly 62% percent of my current clients found me through Instagram. And so, I’ve learned quickly that Instagram is a great platform for connecting with my target audience and building the like, know, and...
